We created SPUR for the love of jewelry, family, and meaningful connections between generations.

Simone (Si-Mun) is a designer and artist. She holds a degree in jewelry and metal smithing from RISD and launched her collection of fine jewelry in 2015. As she became an established NYC jeweler she found herself fielding many requests to work with sentimental heirlooms. When she was sure she needed to create a new company that fully focused on re-working heirloom jewelry, the first person she called was her childhood friend Sophie.

Sophie is the third generation in her family to go into the jewelry business. Inspired from a young age by her grandmother's and great-great grandparent's jewelry businesses, she was always drawn to jewelry making and took silversmithing classes as a teenager. After working in traditional jewelry retail as well as in technology, she recognized the craft, business, and technology challenges of re-working heirlooms. Sophie joined Simone in founding Spur and creating a home for heirloom renovations in 2018.